Sheraton Lagos Hotel unveils premium wine programme for guests

Posted: May 9, 2013 in travel & tourism

sheraton lagos hotels Top Starwood Hotel brand in Nigeria, the Sheraton Lagos Hotel, has announced the launch of a new wine programme to be served at the Ikeja, Lagos-based hospitality establishment, tagged; the Sheraton Social Hour.

Also a first-of-its-kind in the hotel, the premium wine programme developed by premier wine experts and the brand’s global food and beverage team, offers guests a specially-curated menu of premium wines and weekly tasting events.

In a news release made available by Sheraton Lagos Sales & Public Relations Co-ordinator, Ms. Deborah Benjamin, the hotel also revealed that the new programme will feature premium wines from the Sheraton Selects menu as 2 oz. tastings.

According to General Manager, Sheraton Lagos Hotel, Mr. Alexander Gassauer, the new programme which will platform Social Hour tasting events every Sunday at the Goodies Pub from 5pm – 7pm, is designed to create and foster social interaction among guests

”The Sheraton Social Hour programme offers guests of Sheraton Lagos Hotel an elevated wine tasting experience featuring some of the most highly rated wines in the world,” said Gassauer, who also doubles as Area General Manager for Starwood Hotels in Nigeria.

Continuing, Gassauer stated that Sheraton Hotels piloted the new programme in 19 global properties to tremendous success.

“Internal research conducted by the brand found that 66 per cent of guests would be more inclined to purchase wine while travelling if there was a premium wine programme offered. After experiencing a Sheraton Social Hour pilot programme, 95 per cent of guests said they are ‘very likely’ or ‘likely’ to return to another Social Hour and would recommend the programme to others, “ the Sheraton chief said.

During the Sheraton Social Hour, the hotel will offer guests a specially curated menu of premium wine including Frontera Cabernet Sauvignon, Frontera Merlot, Frontera Cabernet Blush, Frontera Late Harvest, Frontera Sauvignon Blanc, Frontera Moscat, Casillero Del Diablo Chardonnay, Casillero Del Diablo Sauvignon Blanc, Casillero Del Diablo, Cabernet Sauvignon, Casillero Del Diablo, an upgraded premium wine menu comprised of a rotation of eight or more wines by the glass, from Casillero del Diablo and Frontera wines.

Sheraton is the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., is one of the leading hotel and leisure companies in the world with 1,090 properties in 100 countries and territories with 154,000 employees at its owned and managed properties.

Starwood Hotels is also a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and ElementSM.

The Starwood Preferred Guest (SPG), allows members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates.

  1. indeed this is really one of the best hotels in this country, nice one!!!

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