MEA sees largest RevPAR gain in March – Report

Posted: April 27, 2012 in travel & tourism

While Asia Pacific, the Americas and Europe all saw hotel performance gains in March, those registered for Middle East/Africa were the most dramatic, according to new data from STR Global.

In March 2012, occupancy in Middle East/Africa jumped 14.6 per cent to 65.1 per cent, its ADR increased 3.3 per cent to US$175.33 and its RevPAR jumped 18.4 per cent to US$114.07.

“During March, the hotels across Middle East, Northern Africa and Southern Africa reported improving occupancy levels,” said Elizabeth Randall, managing director of STR Global. “We report a 71 per cent increase to 19.6 per cent in Northern Africa’s occupancy, the absolute occupancy is 47 per cent. The growth in occupancy is influencing RevPAR, however, there is continued pressure on average room rates. In other parts of the region, signs of stabilization can be seen in the strong RevPAR improvements in Bahrain, Lebanon and Jordan. Additional increases of more than 20 per cent were reported by Saudi Arabia and Oman, as well.”

Highlights among the region’s key markets for March 2012 include (year-over-year comparisons, all currency in U.S. dollars): Manama, Bahrain, jumped 112.1 per cent in occupancy to 45.1%, reporting the largest increase in that metric, followed by Cairo, up 96.9 per cent to 45.7 per cent and Amman, Jordan, up 54.6 per cent to 80.9 per cent.

Abu Dhabi, United Arab Emirates, reported the largest occupancy decrease, falling 6.9 per cent to 66.2 per cent, followed by Doha, Qatar, with a 6.5 per cent decrease to 62.8 per cent

Manama increased 14.6 per cent in ADR to US$217.34, achieving the largest increase in that metric

ADR in Cape Town, South Africa, decreased 8.5 per cent to US$137.35 and in Cairo it decresased 7.9 per cent to US$107.89, the largest ADR decreases for the month.

Three markets achieved RevPAR increases of more than 30 per cent: Manama, up 143.1 per cent to US$97.96, Cairo, up 81.3 per cent to US$49.26, Amman, up 54.7 per cent to US$118.81 and Beirut, up 42.1 per cent to US$122.83.

Abu Dhabi reported the only double-digit RevPAR decrease, falling 11.5 per cent to US$109.02.

In the first quarter of 2012 the region’s occupancy rose 8.9 per cent to 60.9 per cent, its ADR was flat with a 0.9 per cent increase to US$175.97 and its RevPAR increased 9.9 per cent to US$107.23.

Asia Pacific

In year-over-year measurements, the Asia Pacific region’s occupancy increased 4.4% to 69.4%, its ADR increased 4.8 per cent to US$145.64 and its RevPAR was up 9.4% to US$101.01.

“A year has passed since the tragic natural disasters occurred in Japan,” said Randall. “The country’s hotel performance started to improve over recent months and reported a bounce back with Japan’s RevPAR for the month increasing 38 per cent in local currency as compared to March last year.”

In the first quarter of the year the region’s occupancy rose 1.8% to 65.4%, its ADR was up 5.2% to US$147.16 and its RevPAR increased 7.1% to US$96.26.

“Looking at the first quarter performance, the majority of countries across the region continue to show improvements in ADR and RevPAR,” said Randall. “One exception is India, which reported declining performance for all key indicators. This trend started in the middle of last year and reflects the increases in supply and slow absorption rates across the country.”


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